Sunday, December 27, 2009
W J Calendar
For this piece I acted, primarily, as Creative Director (I got to boss people around). After a couple of brainstorming meetings with the Art Directors we determined that the main thing we wanted this piece to be, to whomever received it, was fun. We wanted the person to enjoy each month and maybe they would even keep that favorite as a piece of art for their cubicle.
I wanted each month to feature a local illustrator and the calendar would help promote them as well as the company. It would also foster good will amongst the design and illustration community so that in the future, when we needed to create another calendar, we could utilize a new group with different illustration styles. For the final artwork we used two illustrators who had a few different styles, plus the two Art Directors and myself. The end result was a piece everyone was happy with.